In the early 1990s, Ontario’s NDP government organized community consultation groups to investigate the establishment of Multi-Service Agencies (MSAs). The hope was that, if implemented, MSAs would streamline home and community care service delivery. Consumers, many of them senior citizens, were included in the consultation process. With the provincial Conservative Party victory in 1995, the MSA initiative dissolved.
Rather than abandon their efforts, those senior citizens who had consulted on the MSAs resolved to keep their knowledge of home care and community services alive. They launched Metro Consumers for Community Based Long Term Care to advocate for accessible, sustainable, quality home care, and to promote the consumer voice.
To reflect its commitment to advocacy and action, Metro Consumers changed its name to Care Watch in 1998. In 2000, Care Watch incorporated and was invited by SPRINT Senior Care to share its office space at 140 Merton Street. The Merton street site remains home to Care Watch’s vigorous community organizing, and a central hub for its local members, allies and staff.